LG is leveraging social media video service 12seconds.tv to promote its new Versa phone.

Today’s Wicked Quick in Social Media includes ways to leverage social media sites for personal and professional gain, and how a church is reaching new “followers” this Easter via Twitter.

• Optimize Twitter by avoiding these 7 mistakes. [iMediaConnection]
• Tips to get the most out of your Status Updates. [Mashable]
• Stay in the know with these 50 Social News Websites. [DoshDosh]
• Happy Tweaster: churchs tells Passion of Christ on Twitter. [Newsday]
• LG Electronics asks customers to create a 12omerical to promote new phone. [MediaPost]
• Can brands learn something about Twitter from self-helper Tony Robbins? [Scrappy Marketing]